Tag: Ticketing and Event Sponsorship News
Tape measure
How to measure ROI on sports and entertainment tickets

Measuring ROI for sports tickets and other entertainment assets is a goal for many financial professionals. After all, whether tickets are gained through sponsorship deals or bought outright, those tickets have a dollar value attached to them. That investment needs to show some kind of return to be worthwhile. Unfortunately, many businesses believe this is …

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Mask
What Does Omicron Mean For Your Company’s Live Event Tickets?

Here we go again. As you’ve no doubt heard, the new Omicron variant of COVID-19 is making headlines for all the wrong reasons. While the data is still unclear on the severity of the strain, what is known is that it’s more transmissible than the Delta strain and renders vaccines less effective. That’s according to …

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Piggy bank
Is Your Company Losing Money to These Financial Blind Spots?

Managing the finances of a mid-to-large business can often feel like catching water in a sieve. From payroll, to operational costs, to R&D, every business process or activity has some kind of price tag. And while the adage that you need to spend money to make money is often true, there are many businesses out …

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